We decided on an art nouveau/art deco style when branding the Goldschmidt 2017 logo and website. The Goldschmidt conferences are organised by Cambridge Publications in a variety of locations around the world.
The challenge of this project was keeping the branding design simple so it would work when small and as a single colour version. Influenced by the work of Mucha and typography that was influenced by the Metro we created a logo with the essence of Paris.
We do love a challenge to get our teeth into, our next was to create a clean and contemporary website whilst retaining the art nouveau edge. This was achieved by use of a simple colour scheme taken from the art movement and mixing it with a very clean, modern style and parallax scrolling images.
To see more visit the Goldschmidt 2017 website.